On April 16th, 2024 “CGMA Global Business Challenge Business Elite International Challenge” (hereinafter referred to as “GBC”) was officially launched.It aims to discover and cultivate students’ outstanding business quality, integrate their academic knowledge to enhance competitiveness, and cultivate future business leaders.
Since its establishment in 2008, GBC has attracted nearly 10,000 contestants from nearly 100 universities in China and North Asia each year.Adhering to the theme of “looking for future business leaders”, the competition selects outstanding student teams with excellent business potential and financial, accounting, marketing, and management.The competition provides students with a platform to expand business thinking, enhance workplace competitiveness, and show infinite innovative vitality and potential.
The organizer introduced that this year’s competition will continue to register in the form of a team, and require participants to analyze the designated cases in depth.For example, the background of the case involves a listed construction company called XYZ, which faces a series of challenges in the “apartment rental industry”.Participants need to use financial, accounting, marketing, management and other knowledge, and combine artificial intelligence technology to propose practical business solutions for case companies.
In order to further enhance the practicality and interaction of the competition, the organizer also introduced Baidu Smart Cloud Qianfan AppBulider technology this year. Participants will have the opportunity to empower business decision -making with the help of AI models.This innovation measure not only reflects the profound insight into the digital era, but also provides players with an excellent platform to display digital innovative thinking and skills.
During the competition, senior CGMA holders will serve as on -site judges. According to the players’ live performance, speech quality, case understanding, discussion and suggestions, and team time allocation, Q & A quality and other factors, select the final award -winning awardTeam.In addition, the players have the opportunity to obtain the opportunity and generous bonus of famous enterprise.
As an international competition, GBC not only provides a stage for the contestants to show themselves and exercise ability, but also provides broad space and opportunities for their future development.
Another highlight of this year’s competition is the “workplace carnival event” project.Through workplace lectures, simulation interviews, and innovation AI interactive experience, participants can learn more about workplace culture, enhance professional literacy, and make full preparations for future career development.
Universities and undergraduates can also learn more about more events by logging in to the WeChat public account “CGMA official number”.
